QC Gift factory
QC Terme
2021
- Digital campaign
- Illustration
- Stop motion
XMAS ELVES
For the 2021 QC Christmas digital campaign we took a big breath and dove into the whimsical elves' secret factory that lies somewhere under a certain pool…
CONCEPT
Steam Factory
An army of little tireless elves surrounded by pipes, bottles, gears and strange machines are the craftsmen behind the curtains of the magic and wonder that you can experience at the QC Spas.
CINEMAGRAPHS
CHARACTER DESIGN
Pixie, Cookie, Fluff
It took quite a time and a lot of r&D to find the right look for our protagonists and even if we finally found the chosen one, we still love all the others too.
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Credits
Client
QC Terme
Year
2021
Executive creative&production
Fabio Iaculli
Matteo Masserani
Creative direction
Alina Capellino
Creative producer
Giorgetta Pipitone
Project Manager
Manuel Giordano
Giorgett Pipitone
DOP / Photographer
Antonio Managò
Stop motion animation
Dario Imbrogno
Set design
Carlo Maria Cossignani
Outdoor shooting
Luca Mariani
Editing
Alina Capellino
Character design
Ilaria Bottelli
Cel animation
Marta Sofia Marzullo
Francesca Milani
Riggin and character animation
Filippo Maisano
Rotscoping and 3D
Mark Arandia
Sound
Amplitudo
