Tu sei futuro 2023
Fastweb
2023
- 3D
- Commercial
- Mixed media
TU SEI FUTURO
For the new Fastweb television and digital campaign we teamed up with The Bunch to design a whole strange world that mixes reality and cartoons, a world tailored on a group of young athletes that are ready to break out and become the legends of the future.
CONCEPT
Becoming you
The Future is something that we have to build for ourselves, no matter what or where the starting point is. Having the right mindset means waking up in the morning and train to become the best, that’s why these future GOATS are all gonna make it and are the perfect inspiration for all of us.
ANIMATION BITS
Mix and shake
No one was left behind in the process: from cell animation to 3D, from rotoscoping to AI wizardry we took out all our secret skills to bring life into every scene.
Credits
Client
Fastweb
Year
2023
Agency
The bunch
Production Agency
Brwfilmland
Director
Paolo Borgato
DOP
Fabio Casati
Executive creative & production
Fabio Iaculli
Matteo Masserani
Creative supervisor
Davide Colombi
Project Manager
Manuel Giordano
Art Direction and illustrations
Francesca Milani
Animation
Arianna Ancona
Francesca Cerardi
Alicia Invernizzi
Filippo Maisano
Francesca Milani
Compositing
Mark Arandia
Davide Colombi
Editing
Marcello Sanna
Color Grading
Giorgia Meacci
