Seven
2024
Is there a better feeling than running out of school at the ringing bell? Is the no-more boring rules time again, and, trust us, you will not believe your eyes: from bouncing furry little rabbits to spaceships and giant dinosaurs walking around the neighbourhood it will be a fantastic afternoon!
To better capture the essence of the collections we created twin versions of the spot each filled with the all the specific features.
Starting from the actual graphics and pattern of the backpack we re-created a bigger, bolder “alive” version that take the streets by storm, filling the live action shooting in a colourful fantasy madness. Fueling reality with these sparks of kids joy was a bliss, just like reliving our youth fantasies again and again.
Seven
2024
Fabio Iaculli
Matteo Masserani
Alina Capellino
Giorgetta Pipitone
Chiara Campara
Fred Cavallini
Andrea Rainoldi
Rodolfo Rozza
Greta Cadlolo
Elena Monti
Marika Cappello
Malaka
Alina Capellino
Mark Arandia
Filippo Maisano
Mark Arandia
Filippo Maisano
Ilaria Bottelli